What is your full name?
Amber Tedesco
What is your role at RIVA?
Director/VP, Operations for the Research & Training divisions.
How long have you worked here?
16 years
Wow! That’s quite a number of years. What are some of your most memorable experience(s) at RIVA?
Oh, there are so many. When I was hired, Naomi and Luc came out of Luc’s office dancing down the hallway and offered me my job. I said yes on the spot and wondered what I had just gotten myself into. It has been an incredible ride! Others would be some of our RIVA Day events as well as comments I’ve heard during QRE’s. Respondents continue to make me see things in a different perspective.
What aspects of market research do you enjoy the most?
I love seeing projects all the way through and of course viewing the research sessions themselves. The information that respondents give is so rich and sometimes just funny. It’s a real eye opener for many of the topics I’ve viewed. There is never a dull moment.
What’s one piece of good advice that you’ve received?
You learn from your mistakes. If you mess up, you probably won’t do it again. On the same note, if you do something really well and get recognized for it or realize it works, you’ll do it again.
Finally, what are 3 things we should know about you?
I love being at the beach with my family. It’s one of my true “happy places!” I volunteer a lot with my kids’ school as well as in the community and I’m a native of the Washington, DC Metro area.